Hot News! We’ve just formed a partnership with Belfast company ‘Fit For A King’. In this partnership, they get to spend winter in New Zealand whilst I flog all their stock!??!The things I do for money….
So we took delivery of a pallet of menswear today and in one of the boxes [...]
Continue reading about Snow coming in the North – Get Your Polar Camo Shorts Here!
Scientists at the University of Oxford have found a link between the FTO (fat mass and obesity associated) gene and increased body weight.
Back in 2007, scientists discovered that people with two copies of a variant within the FTO gene are on average 3kg heavier than those without it, affecting 16% of all [...]
I’ve just been reading about the new M&S boxers with ‘frontal enhancement’. Our view is, our customers don’t need any padding as they are already big enough – at 3xl – 8xl that is! Go to www.extralargeclothing.co.uk for pants in big sizes.
Following the success of the Dove ‘Campaign for Real Beauty’ (See blog comment http://www.katy-brown.co.uk/2010/02/01/), Levi’s, Uniqlo, Gap, LK Bennett and McQ have all used so called ‘real people’ instead of models for advertising campaigns. Calvin Klein have said they are looking at street casting their latest campaign ‘because, in reality, no 16-year-old is buying CK [...]
Continue reading about Get Real – More Firms Are Using Real Models in Ad Campaigns
We had an exciting day on Sunday with an impromptu fashion shoot of the latest Oakman arrivals. I met Garry Sampson, who was in town hosting a Virgin Vie Party (my.vieathome.com/garrysampson), and we decided on the spot that he would make a great model for our new Oakman and Life and Limb shirts and jackets. [...]
Continue reading about Latest Fashion Photo Shoot for Big Men’s Clothing Catalogue
In opening our new outlet store, my colleague Faizal mentioned that he was ‘going to devote the rest of the afternoon to pants’ – i.e. arranging them on the display shelving.
My question is, will having pants on the first set of shelving as you walk in the door be off-putting for our more reticent customers?
Would [...]
I am thrilled to announce that we are opening up an outlet store for Extra Large Clothing. Why? We are an online retailer so surely a bricks and mortar store is a backward step?
Why a Bricks and Mortar Store?
I have battled with myself over this conumdrum for several months. My Dad, who I share premises [...]
Continue reading about New Extra Large Clothing Outlet Store
New into stock this week – this chambray denim-blue coloured shirt is a key fashion look for this Autumn and Spring 2011. Perfect with jeans and one of our Autumn 2010 fashion jackets. Fabric: 100% cotton, Sizes: 3xl, 4xl, 5xl. Order now from extralargeclothing.co.uk, tel 01780 755 490.
Continue reading about Oakman Denim-Blue Chambray Style Shirt
As I headed for the office this morning I saw a guy wearing a green hoodie with MATCHING green and black checked boxers – how? He was wearing his cargo shorts low so that you could see a good portion of the boxers at the back. I thought this was quite well thought out as [...]
News from The Extra Large Clothing Specialists – These joggers arrived in our warehouse yesterday and we are thrilled with them. I noticed a distinct chill in the air this morning so I think now would be a good time to order them in readiness for cooler days. Ideal for loungewear [...]